City of San Francisco Selects Brightidea to Power Open Innovation Campaign

SAN FRANCISCO, Calif. – March 2, 2010 – Brightidea, the leader in on-demand innovation management, today announced that the City of San Francisco is using Brightidea's solutions to help collect, prioritize, and manage cost-saving and revenue-generating ideas from its more than 26,000 city employees through ImproveSF.org.

Ideas submitted through the innovation portal powered by Brightidea's WebStorm solution will be evaluated by select department heads using Brightidea's Switchboard product. The top idea will be selected for implementation with 10 other high ranking ideas recognized in an event with the Mayor and co-sponsored by the San Francisco Planning + Urban Research Association (SPUR) and the Municipal Fiscal Advisory Committee (MFAC), as well as featured on SFGov.org and the city's Facebook page.

"ImproveSF.org will allow the City to tap into valuable ideas from city employees to help solve some of our most pressing issues," said Mayor Newsom. "I encourage employees to submit creative solutions to help balance our budget."

This open innovation campaign builds on the momentum created by the Open Gov Initiative for the City and County of San Francisco which focuses on open data, open participation and open source. It is the first of several campaigns designed to gather input from employees as well as citizens on some of the city's most pressing issues.
"The City of San Francisco has always been at the leading edge of many cultural and social movements." said Matt Greeley, CEO of Brightidea "Through Mayor Newsom's leadership, the Open Gov Initiative opens-up government processes and data to invite fresh thinking at all levels. This world-class program is likely to be a model for many others around the globe."

The announcement comes shortly after the launch of another high-profile government- backed campaign also powered by Brightidea — Ireland's Your Country Your Call initiative that encourages citizens to contribute ideas designed to foster the country's economic renewal.

About Brightidea
Brightidea is the market leader in On-Demand Innovation Management. Over 300 businesses around the world use its Software-as-a-Service suite to transform their employee, partner and customer ideas into a reality. The Brightidea platform is a flexible, scalable, and standards-based system that provides end-to-end tracking of the innovation process from concept through to realization. The company's software has been successfully deployed at: Adobe, Bosch, Cisco, Harley-Davidson, Experian, Emerson, British Telecom, Bristol-Myers Squibb, Honeywell, among others. Founded in 1999, Brightidea is closely held and headquartered in San Francisco, CA. For more information, please visit www.brightidea.com.

Copyright (c) 2010 Brightidea, Inc. All rights reserved. Brightidea and the "Power of Innovation" logo are registered trademarks of Brightidea, Inc., and Brightidea owns other registered and unregistered trademarks. Other names used herein may be trademarks of their respective owners.