Phasedata Corp., and ERI Launch the Phase™ Sales Training Program designed to Facilitate Client's Outsourcing of their Web Infrastructure using Phase Engine® Software.

(Jupiter, FL) August 31, 2005 - Phasedata (www.phase.com), a leading e-commerce and content management provider of Phase™ and Phase Engine® products and services, and the Educational Resource Institute, ERI (www.edureg.org), today announce the launch of the Phase™ sales program. A best practices framework designed specifically for Resellers and Private Label Partners seeking to make the critical and challenging transition to successfully selling outsourcing web services. The Phase training program harnesses the content, experience, research and network reach of the Phase™ E-commerce solution with the proven consultative sales methodology of ERI Training; incorporating the proprietary Phase Engine® Framework. The new program helps Partners prospect, propose and close in today's ultra-competitive outsourcing market space.

Research conducted by Phasedata shows that 47 percent of outsourcing service providers have been in the outsourcing business less than five years; many less than two years. 40 year old tactics are no longer viable and the outsourcing virgin company must adapt or be six feet under by competitor's efficiency. The newness of the market and the tendency of most outsourcing vendors to sell based on product or basic services experience has resulted with many struggling in their attempt to build and grow their web infrastructure outsourcing practice. The Phase training program was developed in response to this need.

Comments Emily Rose Parker, ERI Lead Trainer, "Unfortunately most companies still struggle in their attempts to sell ecommerce outsourcing services. There are several reasons for this but a common one is that selling outsourcing is dramatically different and more complex than what many organizations have traditionally sold. The what, how and who are dramatically different. What's at stake here is not only revenue but the survival for these transitioning players."

The Phase training program is comprised of two three-day online workshops through phase.com, which cover skills and strategies for each stage of the internet e-commerce outsourcing sales cycle. The training is highly participative and is customized to each partner for increased relevance and retention and zero red eye fatigue. The program goes well beyond traditional sales training in its ability to upgrade and enhance the capabilities of an organization involved in selling outsourcing services. The Phase training program empowers outsourcing service providers to better sell the benefits of an outsourcing engagement at the executive-level within prospective client organizations. Kelly Manaco, ERI Systems Analyst, adds, "Companies are finding that one of the most immediate impacts they can make to increasing revenues is in raising the effectiveness of their outsourcing initiatives. In today's ultra-competitive environment and economy those that do not effectively outsource their ecommerce content, order and customer infrastructure will find themselves losing business to those that do. The stakes are high and the ROI is there for a program such as Phasedata's.

About The Educational Resource Institute ERI
The ERI is an association of educational technology companies, research firms and related organizations. The technology organizations utilize knowledge research to develop internet, intranet and client/server side software products. The ERI provides services to Community Colleges, Vocational Institutions, Corporate Training/Development Organizations and many other diverse industries where online registration facilities are required. For additional information on ERI, visit www.edureg.org.

About Phasedata, Corp.
Phasedata delivers customer-centered web solutions using best-of-breed technologies through it’s Phase™ family of services powered by the Phase Engine® that meet the requirements of the demanding, dynamic market of emerging enterprises. Phasedata’s systems integration services include strategy, implementation and support for customer-centered web solutions, including electronic commerce. Phasedata is a rapidly growing company, headquartered in Jupiter, FL, For more information, visit the Phasedata web site at http://www.Phasedata.com and http://www.phase.com
For further information, please contact Michael Jackson, Phasedata, Corp. 1-800-587-6427