Tixa Listed Among Asia's Top 100 Private Companies by Red Herring Magazine

Tixa Internet Technology Co., Ltd, China’s leader in personalized online advertising, is among the winners of Red Herring magazine's Asia 100 awards competition this year. Tixa will be honored at the Red Herring Asia Top 100 Conference in September at Pudong Shangri-La Hotel in Shanghai. The inclusion of Tixa in this group of successful companies confirms the company’s leadership in providing context & behavior targeted online ad solutions for Chinese companies and organizations to maximize their online marketing effort.

The first-ever award program recognizes organizations around the whole Asia that exemplify the highest level of operational and strategic excellence covering the technology business. Red Herring, Inc., is a media company whose mission is to cover innovation, technology, financing and entrepreneurial activity. Red Herring 100 lists and conferences have long delivered insight into the critical trends shaping the future of the technology business. And now for the first time Red Herring is doing the same thing in Asia.
Tixa's selection is based on its use of personalized ad placement to expand and enhance accessibility and cost-effectiveness of its online marketing solutions for Chinese businesses — a market segment frequently ignored or overlooked by other operators.
"This was our first attempt at gaining a place in Asian region and I am delighted that we have beaten some high-calibre technological companies and succeeded," said Tixa Chief Executive Officer Forrest Zhang. “ With NarrowAD, our flagship product, Tixa has leveraged on the business success of 365 Agent, a corporate and paid search application Tixa has developed for years, to provide a unique channel for millions of Chinese small and medium enterprises as well as larger corporations to advertise cost-effectively on-line.”
Established in 2000, Tixa is a China leader in providing web-empowered products, systems, and services. Tixa successfully secured financing from Mitsui Sumitomo Financial Group in March 2004. Based on mature intelligence technology, Tixa has developed NarrowAD.com, PRnews.cn and Chinawi.com, to deliver a series of unique Internet services in China.
In addition to the 2005 Asia 100 Award, the company was also quoted, as a distinct web-based existence of targeted marketing, which was listed in the first position among “Top 10 New Business Model” by New Fortune magazine in China in the earlier time this year.

About Tixa
Tixa is the largest provider of end-to-end Contextual Advertising Solutions for China's online advertisers and publishers interested in personalized online marketing. With mature contextual analysis technology, NarrowAD offers an accurate and precision-targeted advertising opportunity for Chinese businesses.
With robust personalization technology, NarrowAD.com develops this context-based approach, which narrows down the focus of online ads and thus allows advertisers to deliver ads specifically to users' interests and to address target audiences more straightforward. Different from search-engine-oriented advertising, NarrowAD's system places advertisements based on the content of the article being viewed, as well as users' location and interests. For more information, please visit: www.narrowad.com.

CONTACT: Tixa Internet (Beijing) Technology Co., Ltd.
Investor Relations:
Curt Shi, IR Director
Tel: 86-10-62619006
Email: shihj@staff.tixa.com