Research and Markets: Unilever was Leading Company in the Greek Market for Frozen Food in 2004

Dublin - Research and Markets (http://www.researchandmarkets.com/reports/c22595) has announced the addition of Frozen Food in Greece to 2009 to their offering

This databook is a detailed information resource covering all the key data points on frozen food in Greece. It includes comprehensive value, volume, segmentation and market share data. The databook supplies actual data to 2004 and full forecasts to 2009.

The report contains information on seven categories: bakery,fish & seafood, meat products, pizza, potato products, ready meals and vegetables. It provides market value, volume, expenditure and consumption data by market, segment and subsegment. The report includes company and brand share data by category, as well as distribution channel data. It also contains market value segmentation by demographic and socioeconomic group.

The market for frozen food in Greece increased between 1999 and 2004, growing at an average annual rate of 5.0%.

The leading company in the market in 2004 was Unilever. The second-largest player was Groupe Danone, with Kanaki in third place.

Reasons to Purchase
- Discover the major quantitative trends affecting frozen food markets.
- Understand consumer's consumption and expenditure patterns.
- Understand the future direction of the market with reliable historical data and full five year forecasting.

For more information visit http://www.researchandmarkets.com/reports/c22595

Laura Wood
Senior Manager
Research and Markets
press@researchandmarkets.com
Fax: +353 1 4100 980