Brides-to-be, Get Your Running Shoes Ready

TOWSON, MD – June 27, 2008 – Filene's Basement is gearing up for their annual "Running of the Brides" event at the Towson, MD location on Friday, July 11, 2008. Hundreds of brides-to-be will camp out in anticipation of the 8:00am opening.

This year, Filene's Basement has teamed up with online wedding planning site WeddingWire to offer four lucky brides the chance to win a free wedding dress at this event. The winners will be able to choose from over 1,600 brand name and designer wedding gowns, which are priced between $249 – $699. For contest rules and entry, visit http://filenes.weddingwire.com.

"WeddingWire is about simplifying the wedding planning process, and what better way then to help future brides find their perfect wedding dress," said Sonny Ganguly, Chief Marketing Officer at WeddingWire. "The Running of the Brides is one of the most distinctive and fun bridal events in the US, which is why we're involved."

Filene's Basement's World Famous Bridal Event, "Running of the Brides" has been a cornerstone of the wedding industry since 1947. Much like the Running of the Bulls in Pamplona, Spain, the "Running of the Brides" event has become a national phenomenon. When the clock strikes 8:00am, brides-to-be will sprint into the store for the opportunity to buy the wedding gown of their dreams at an incredible discount.

The early birds and their teams of helpers will arrive in the wee hours of Friday morning to grab their spot in line. Some will strategize, others will sleep, and even more will arrive in matching costumes for the opportunity to purchase designer gowns at deeply discounted prices. The Towson location will open early for the sale at 8:00am and close at 9:30pm. Checks, credit cards and cash are accepted. For more information and the chance to win a free wedding dress, visit http://filenes.weddingwire.com.

About WeddingWire, Inc.
WeddingWire is the only online wedding planning resource designed to empower both engaged couples and wedding vendors. WeddingWire enables engaged couples to search, compare and book over 60,000 wedding vendors nationwide, from wedding venues to wedding cakes. WeddingWire also offers an online community and a suite of cutting-edge planning tools, including wedding websites, all at no charge. For wedding vendors, WeddingWire provides free online management tools creating the only market opportunity that gives businesses control over their clients, reviews, leads and performance. For additional information, please visit www.weddingwire.com.

About Filene's Basement, Inc.
Filene's Basement is an off-price retailer carrying a broad assortment of designer and brand-name fashion apparel and accessories for men, women and children. The store's famous Bridal Gown Sale is held one day a year in selected Filene's Basement stores and twice a year in its original store in Boston. For more information visit www.filenesbasement.com.

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