Manufacturers Tap into Sales Pipeline Through Online Industrial Marketing

Using targeted information from internet marketing strategists like Corey Wenger, President of Key Position Web Marketing (www.key-position.com), manufacturing companies are competing more effectively against domestic and foreign contenders. They’re doing so with company websites and net-based programs that focus on industrial marketing. As a result, these companies are realizing significant sales and leads that were previously untapped.

Key Position has crafted a brief, online internet marketing survey that prompts manufacturers to reach mass markets at lower costs than conventional marketing programs.

To take the marketing survey, please visit (www.key-position.com/pr_072505.html).

Participants who complete this brief study will receive a complimentary summary of the report that highlights opportunities for growth and forecasts future market potential.

“Online advertising and strategic websites work seamlessly with how prospects select and buy products, services, and solutions. They also provide the ability to track and measure program effectiveness more directly than any other industrial marketing vehicle,” Wenger shares.

An important component of internet marketing is Search Engine Optimization (SEO), one of the fastest growing marketing strategies used by U.S. manufacturers today. SEO is the process used to earn high rankings in search engines based on specific key words and phrases – terms used by prospective clients who are actively looking for products, services, and solutions.

“When balanced with other essential internet promotions, a well-planned SEO can create dramatic results in sales and profitability. In some cases, the marketing return on investment climbs into the double digits,” he confirms.