Singles flock to new Australian online dating site hookmeup.com.au to snap up free memberships

May 19, 2008 (PRLEAP.COM) Business News
www.hookmeup.com.au is giving away unlimited free memberships. New members Australia wide are encouraged to log on today and sign up free of charge. The site owners are telling the public to forget about paying, all you need is a computer.

Online dating sites worldwide are fighting each other tooth and nail to secure memberships from singles. It wasnt that long ago that using a dating site was considered to be desperate, the end of the road for finding love, the last roll of the dice.

Recent surveys in Australia across different age groups now suggest that over 50% of singles have joined dating sites. These are just the ones who admit to doing so. Single men and women aged between 18-30 were most likely to look for love online according to Australian online dating site www.hookmeup.com.au Matt Fuller, who is the site owner says the over 50s singles are also getting involved with over 20% of their data base being aged in their 50s and 60s

As the competition hots up between the thousands of internet dating sites, singles are going to be the clear winners. Some sites have gone to extreme lenghts to win over members by not actually charging members anything to join or use their websites. You would be pushed to find any other industry that actually gives everything away.

Since www.hookmeup.com.au launched its dating site in November 2007, it has been giving away memberships to anyone who joins up. If it sounds too good to be true then there is usually a catch. But no, apparently not. Hookmeup.com.au will remain a free dating site now and in the future for anyone Australia wide as their data base is national.

This Australian dating site has been specifically created for anyone to use, be it young or old. The design and technical team at HookMeUp have gone to great lengths to make this site the most user friendly dating site in Australia. Whilst maintaining easy functionality, the site boasts features that rival all of the large dating sites, which charge members expensive subscriptions.

Registration is a breeze. Its quick and easy and doesn’t ask personal or annoying questions. The site has features such as profile matching, instant messenger, various chat rooms with web cam chat, exchange new photos and files instantly or upload a video. HookMeUp wont at anytime ask you to pay for any of this.

Whilst there are several other free dating sites emerging, they offer little customer support. Fake members are often a plenty, and the dating websites are usually set up with very basic features and are designed to collect a data base for spamming purposes. Matt from HookMeUp responds to all customers needs usually within twelve hours, he takes a hands on approach and a personal undertaking to ban any fake or non-genuine users.

HookMeUp is not just an internet dating site. There is a feature on this site called groups. Groups allows any member to log in and create their own group. It can be a private or public group. Anyone can set up a group based on gender, religion, adult themes, surfing, golf…absolutely anything. Group owners privacy is protected depending on whether the group is set up as private or public. Each group owner has the choice of who they allow or don’t allow in.

In keeping with the times, HookMeUp has a real social networking look and feel. You have sophistication and state of the art dating software, blending with a simple to use website that is spelt out in plain English which guides members around the site in just a few easy clicks.

This site is clean and tasteful and does not allow any sexually explicit material on member profiles. All members who join have their profiles screened before being approved. HookMeUp promotes love and friendship.

Whilst the dating site is Australian only, New Zealand is the next destination where HookMeUp will expand to. They have no intentions of going world wide. Their reasoning for remaining local is so it can build on its database locally, offering members lots of local choice, rather than spread it too thin going world wide.

HookMeUp plans to be a big fish in a little sea, rather than a small fish in a big sea.

So how does HookMeUp actually earn money. They work on the same concept as Face Book and My Space, advertising. This allows members to use this site free of charge.