Hide & Seek With A Tech Twist

Tampa, FL - (July 14, 2005) – Ready or Not, Here We Come! R&R Games, Inc. has released a fun new game that’s a modern twist on an old favorite: hide and seek.

The new electronic game, HIDE & SEEK SAFARI, leads children on an expedition to seek a tiger with a “magic” wand – a wand that lets them know how close they are to discovery through lights and sounds. A modern adaptation of a game all children know and love, R&R Games has developed Hide & Seek Safari (MSRP $34.95, for ages 4 and up, available now nationwide) as a toy that can turn an ordinary game of hide and seek into an extraordinary adventure.

Frank DiLorenzo, president of R&R, said, “It’s so exciting that you just want to tell everyone what a unique product it is. Adding a little technology and an animal theme, our new product is actually like a Hide & Seek expedition.”

R&R is already receiving high praise from the toy community for the products innovation and play value. Hide & Seek Safari is the recipient of the National Parenting Center Seal of Approval and winner of the iParenting Award for 2005. Chris Byrne, a.k.a. Toy Guy, a toy industry expert and editor of The Toy Report, said, "Hide & Seek Safari scores with innovation that combines a favorite play pattern with electronic magic to create an entertaining and engaging new classic."

The most revolutionary and innovative new product in R&R’s nine-year history, Hide & Seek Safari is a slight departure from the typical R&R product, but it carries all the elements of R&R’s fun and games. As a company best known for its unique brand of fast-paced card games and board games, R&R did not stray far from its core theme, but did “branch” into new product technology in creating Hide & Seek Safari. Using R&R’s exclusively designed Seeker, a magically sensitive wand that resembles a tree branch, players must track down the elusive Tiger. As players close in on the hiding Tiger, the wand lights up to show them the way and the Seeker will sound an alarm in anticipation when the Tiger is near.

R&R plans to release other Hiding Animals for more and more Hide & Seek Safari fun. The game can be played with multiple Seeker wands and multiple Hiding Animals for group fun as well as solitary play. Since Hide & Seek Safari can be played both indoors and outdoors, the possibilities are endless.

Hide & Seek Safari now joins R&R’s award-winning catalog, including Smarty Party, Pig Pile, Time’s Up!, Riddles & Riches, Birds, Bugs & Beans, Tin Soldiers, Too Many Cooks, First Hand, Flea Circus, Thingamajig, Sold!, and Overthrone.

R&R Games, Inc. was founded on Frank DiLorenzo's dream and commitment to provide fun and entertainment to people of all ages through original products. Leaving a career in engineering, DiLorenzo established the Company in 1996 and built the company on a foundation of unique design and marketing. The result is a groundbreaking line of high-quality games and toys. Now with more than one dozen top selling products on the market, R&R is a model of mid-sized toy corporations and continues to add more successful products to its line every year. Headquartered in Tampa, Florida, R&R offers it product both domestically and internationally. For further company information, please visit www.rnrgames.com.
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For Product Sales Information and Orders, Contact:
Stacey Merrill - R&R Games, Inc. - 1-888-8RIDDLE (874-3353)