Tacone Retains Proven Branding Firm

Keeping pace with their exponential growth, Tacone has retained FLUX Business Communications to head their integrated branding efforts. With more than 100 new restaurants in development, Tacone has become one of America’s quickest growing franchise opportunities. They are poised to more than double their restaurant count in 2005.

“The Tacone franchise has already built a solid foundation for their investors and end customers,” says Nate Koach, vice president of sales at FLUX Business Communications (www.FluxBiz.com). “Our job will be to harness their current momentum and use it to take Tacone to the next level of market success.”

Tacone is a budding quick-service restaurant concept, where customers can order Gourmet Wraps, Grilled Sandwiches, Salads and other hand-made specialties. The company looks to set new standards in their category, focusing on quality ingredients, mixed with international flavor combinations. Each of their locations features a Flavor Bar®, where customers personalize their meals from a selection of fresh, “home-made” sauces and dressings.

“We hired FLUX to clearly communicate Tacone’s commitment to creating a fresh, fun and flavorful environment for our customers and investors,” said Craig Albert, president of Tacone (www.Tacone.com). “As the Tacone brand continues to grow, we are confident that FLUX will be an indispensable asset.”

FLUX is a Los Angeles based, full-service marketing firm, offering consulting, branding, advertising and creative services. Employing their signature SIM® methodology (www.FluxBiz.com), FLUX works with clients in the automotive, real estate, home furnishings, retail and foodservices industries.