Environmentally focused "Going Green" channel launches on DoItYourself.com

LOS ANGELES (November 15, 2007) – As awareness of the benefits of environmentally friendly living grows, DoItYourself.com, a leading home improvement and repair website, today launches Going Green (http://www.doityourself.com/scat/going-green), an all-new how-to channel for people looking to make environmentally conscious changes in their lives.

Going Green launches with more than 50 original articles on a wide variety of green topics, ranging from choosing an environmentally friendly car to green gift-giving. Other topics include energy-saving tips about existing appliances and home systems, detailed information about Energy Star ratings, and the latest approaches to green gardening and landscaping. New articles will be added regularly.

“Many people are under the impression that living ‘green’ is complicated, expensive, and extreme – covering your home’s roof with pricey solar panels, for example,” said Lauren Blair, director of content development at DoItYourself.com. “In reality, going green is about making small, easy changes in your life, whether it’s switching to eco-friendly cleaning products or using green building materials in a home remodeling project.”

Like all content on DoItYourself.com, each Going Green article is written in simple, easy-to-understand language, with illustrated step-by-step instructions where appropriate. Users can also discuss articles, share experiences, and ask questions about green living in the DoItYourself.com discussion forums.

Going Green is sponsored by the DuPont™ Sorona® online forum “Rethink What’s Possible” that examines environmental responsibility in the areas of home decorating and remodeling, providing both industry experts and consumers with a platform to share their ideas for “greening” the home.

About DoItYourself.com
Founded in 1995, DoItYourself.com is an industry leader in editorial content, with thousands of detailed articles written by professionals on topics such as home remodeling, home repair, and auto repair. Users have also addressed more than 250,000 DIY-related topics on the site’s active community forums, and the site was named “One of the Top 50 Sites in the World” by Time Magazine.

DoItYourself.com is owned and operated by Internet Brands, Inc., a leading provider of consumer, e-commerce, and special-interest enthusiast websites.
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