Mark Allen & Company Launches Digital Media Division Lead by Former Life & Style Editor-in-Chief Mark Pasetsky; Firm Names Indigo 6 Interactive Agency of Record

NEW YORK, NY – November 10, 2007 – Mark Allen & Company, which is headed up by former Life & Style editor-in-chief Mark Pasetsky, today confirmed the launch of its digital media division. In addition, Mark Allen & Company appointed Indigo 6, an independent graphic design studio specializing in digital communications, as its full-service, interactive agency of record.

Under the terms of the agreement, Indigo 6 will develop a series of consumer and business websites for Mark Allen & Company’s digital media division as well as brand identity for the various properties.

“Today’s announcement represents Mark Allen & Company’s expansion into content development,” said Mark Pasetsky, CEO, Mark Allen & Company. “We are developing a series of websites that taps into our experience in celebrity, publishing and more.”

“We are excited to help Mark Allen & Company establish its network of consumer and business web sites, and we are honored to be named agency of record,” said Ryan Jennings, managing partner, Indigo6.

About Mark Allen & Company
Mark Allen & Company is a leader communications and content development. Heading the organization is Mark Pasetsky, former editor-in-chief and general manager of Life & Style Weekly. For more information, please call 212.243.8543 or visit www.markallenco.com.

About Indigo6
Indigo6 is an independent graphic design studio specializing in digital communications. Offering consulting and design services, Indigo6 helps leading and emerging brands become relevant to people who “live digitally.” Indigo6 designs for identity, print, interactive and film/video. Information about Indigo 6 is available online at www.indigo6.com.

Press Contact:
Mark Pasetsky
Mark Allen & Company
48 West 21st Street, Suite 906
New York, NY 10010
212.243.8543
mp@markallenco.com
www.markallenco.com