Poker Project Players Read Bluff Europe — Europe’s #1 poker magazine to distribute to top UK pub poker league

November 10, 2007 (London, UK) Europe’s premier poker publication Bluff Europe (www.BluffEurope.com) has signed an on-going deal with pub poker league The Poker Project, to distribute copies of the magazine to players around the UK.

Poker Project currently runs play-for-points poker leagues in over 100 venues and over 13 regions around the country. Players play for points which go towards a final league table. Finals are planned for this coming December at venues such as Birmingham’s Broadway casino.

The Poker Project was started in May 2006 and in this time has developed and grown to become one of the UK’s leading poker leagues. Due to its success, The Poker Project has now joined forces and is in partnership with SKY Poker. An upcoming Poker Project Team Challenge will see a SKY TV appearance for the winning team.

“The Poker Project is committed to nurturing new poker players throughout the UK,” said a spokesman for The Poker Project. “We have a range of abilities at our games and by supplying a prestigious magazine like Bluff Europe we hope we can help raise their game. Our players want to read the best poker magazines and in Bluff Europe, we’ve found the best.”

“We’re delighted to have struck a deal with The Poker Project,” added Bluff Europe editor-in-chief Michael Caselli. “Bluff Europe is committed to grass roots poker and with an explosion in poker in this country we see great things ahead for pub leagues like The Poker Project.”


ENDS



For further information please contact:
Melissa Ross
Lyceum Media
+44 (0) 207 953 4026
Melissa@lyceummedia.com


ABOUT BLUFF EUROPE
Bluff Europe is Europe’s most widely read poker publication, the largest in the UK, aimed squarely at the poker enthusiast. The magazine is distributed through European card rooms and poker clubs as well as on newsstands in the UK, Germany and Scandinavia. Regular contributors include Phil Laak, Paul Jackson, Hollywood Star turned poker pro Jennifer Tilly and a host of other poker professionals from the UK, Europe and the USA.

Bluff Europe magazine is the first magazine to be available by subscription through SMS. Poker enthusiasts in the UK can subscribe by texting POKER to 60155. www.bluffeurope.com