Maternitique, Maternity Evolved Naturally, Presents “Go Green on Black Friday” Grand Opening on November 23, 2007

New York, NY (November 2007) – Don’t miss Maternitique’s Grand Opening, Go Green on Black Friday, November 23, 2007. The first online maternity/baby store of its kind dedicated to modern moms who want the best natural baby care, organic pregnancy pampering and non-toxic nursery luxury. Maternitique, maternity evolved naturally, is on to something. They are on the cutting edge of the “go green during pregnancy” trend with their decision to make luxury and style as important in their selection criteria as natural and organic ingredients. It’s not just a trend; it is a lifestyle to protect you, your baby and the planet.

Actress Halle Berry is going green with her pregnancy. “I'm working on the nursery, but it's all going to be organic and eco-friendly. There are so many things out now that you can use.” Ms. Berry recently told People magazine. “They even have organic disposable diapers."

Consumers expect to double their spending on green products and services in the next year, totaling an estimated $500 billion annually or $43 billion per month, according to new findings from the 2007 ImagePower Green Brands Survey, conducted by WPP’s Landor Associates, Penn, Schoen & Berland Associates and Cohn & Wolfe.

Maternitique’s Castleware baby bedding (pictured left) is only one of the many organic products showcased in their beautiful online store. The baby bedding is made with only the finest of fabrics that come into contact with baby's delicate new skin. The crib blanket is heirloom quality while the receiving blankets are made from shimmering silk and organically grown cotton flannel. You too can join the growing ranks of moms-to-be who are making natural pregnancy choices and Maternitique has made it easier and a lot more stylish for you.

Maternitique has decided to showcase their products online in order to reach Evolved Moms around the world who are busy and working. Although these contemporary women want to make healthy, natural pregnancy choices, they don't have the time to search high and low to find the products that feel good, work well, and fit with their lifestyle.

Evolved Moms are savvy at shopping online and multi-tasking. They're ready to enjoy the convenience of having a pre-screened selection of North America's most beautiful and naturally made pregnancy and baby care items to help make their transition into motherhood just a little easier.

Maternitique’s mission is to help modern women feel great about becoming mothers—not just by caring for their babies, but caring for themselves all nine months and beyond. Maternitique celebrates every woman's desire to have the most beautiful and naturally healthy journey into motherhood that's right for her.

Sign up at Maternitique’s website at www.Maternitique.com to receive information about the Go Green on Black Friday Grand Opening November 23, 2007, to find out about the latest eco-conscious pregnancy and baby products, to read Tara Bloom’s upcoming nationally syndicated column “Evolved Moms” or to inquire about Ms. Bloom’s personal shopping services for organic and natural products for moms and babies!

PR Contact: Laurie Wing, lauriejwing@aol.com or (862) 266-4297

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