TripWiser launches “Road Tripper 2.0”, the first social trip planner to personalize road trip itineraries and share trip routes with friends

Sunnyvale, CA (November 1, 2007) – The fall travel season is in full swing again, and many travelers are planning their next trip. As one of the few established travel 2.0 companies, TripWiser (www.tripwiser.com) helps all travelers to plan their road trips to any conceivable destination in North America and now Europe in only few easy steps. Students going on Winter Break, parents planning their next family trip, baby boomers enjoying quality time together – all can prepare the next great open road adventure. TripWiser offers a new way to plan and prepare road trips, and tons of road trip ideas!

Travelers can utilize more than 100 road trips created by other travelers and experts or plan a road trip with their friends from scratch, within minutes. Just tap into the dynamic community of road trippers, check out the continuously updated road trip blog (http://blog.tripwiser.com/roadtrip) and find the people and trips that match your travel profile.

TripWiser offers a unique and powerful service by combining the following features into an easy-to-use road trip planner. It lets you drag-and-drop multiple destinations, hotels, attractions, restaurants, pictures and much more to a customized road trip itinerary where you can calculate your route including driving directions. You can invite your friends to participate in the trip planning, add travel dates, your own comments, even bookmarks for other sites to your trip. Once you have a solid trip plan, you can decide to reserve hotels, activities, restaurants ahead of time and even print a guide to bring with you, or access it from any computer while on the road.

“At TripWiser, we believe that Road Trip Planning should be efficient and enjoyable. With Road Tripper 2.0 we are raising the bar by integrating great expert and user generated content with Travel 2.0 technologies so that travelers can easily plan and experience the road trip they always dreamed of – be it in the US or in Europe,” said David Reichman, CEO. “We have learned that smart users appreciate our open and social approach, they can use our content and functionality via TripMatch on Facebook, via TripWiser or even by using a widget that they can download to their own site or blog. Our mantra is to provide a personalize service wherever our customers need it, and make it easy for them to search, share & organize great road trips. I invite Travelers to share their best itineraries with our community. As a reward for contributing a great road trip, contributors can win a free GPS, for easy navigation during their next TripWiser road trip. I like to emphasize that joining the TripWiser community is completely free of charge.”

NOTE TO REPORTERS & EDITORS: Full details about TripWiser and TripWiser Road Trip Blog are available through TripWiser.

About TripWiser
TripWiser is the ultimate online community for sharing and planning personalized travels. Headquartered in Sunnyvale, California, TripWiser is a leading social trip planning and itinerary building site. The site leverages the collective wisdom of users and makes trip planning interactive and enjoyable. Through a pleasantly stylish and strikingly modern interface, TripWiser allows users to select from thousands of ready-to-go itineraries, created by real travelers and travel experts, each containing popular destinations, accommodations, activities, and other fun things to do. Users can copy someone else’s trips and modify them on the fly via convenient drag-and-drop functionalities.
Visit the site at http://www.tripwiser.com