Complete Collection of 2008 Atlas Snowshoes Now Available from National Snow Shoe Retailer

Montpelier, VT November 2, 2007 — More technically advanced than ever, Atlas Snowshoe’s 2008 snow shoe lineup comes equipped with Spring-Loaded™ suspension on every model this year and Atlas’ completely re-engineered Wrapp™ Pro binding system. The result is a snowshoeing experience in control, comfort and maneuverability. Atlas’ ReactiV™ frame constructed of 7075 aluminum tubing produces a snowshoe frame that is tough and stiff without sacrificing the response factor. Together these features make any snowshoe outing thoroughly enjoyable using the all-new universal, go-anywhere Atlas 10+ snowshoe series ( image available at http://www.orssnowshoesdirect.com/atlas_10plus_series_snowshoes_0708.htm ) and Atlas E10+ women’s snowshoe series ( image available at http://www.orssnowshoesdirect.com/atlas_elektra_e10plus_snowshoes_0708.htm ).

“We’re always hearing how the product guru’s at Atlas really love to get out on the snow and test their snowshoes – partially to test their new technical inventions but mostly because it is fun,” explains David Kinsley, Snowshoe Sales Rep at ORS Snowshoes Direct “With that attitude we know the snowshoes are going to be designed with our customer’s best interests in mind – and because of that it is a real pleasure to offer the line”.

Atlas Snowshoes full lineup of snowshoes are available from ORS Snowshoes Direct, filling the need for snowshoe options that give customers the opportunity for a pure sport experience through continually evolving technical innovations. Atlas snowshoes lay to rest any doubt about equipment comfort, fit and durability leaving only an extraordinary snowshoeing experience for every snowshoe ability level. Additionally, the fact that the 2008 Atlas 12 snowshoe series ( image available at http://www.orssnowshoesdirect.com/atlas_12_series_snowshoes_0708.htm ) and 2008 Atlas E12 women’s snowshoe series ( image available at http://www.orssnowshoesdirect.com/atlas_elektra_e12_series_snowshoes_0708.htm ) have won the prestigious Outside magazine’s Gear of the Year Award means customers can be confident they are once again selecting a product that is best in class.

About Atlas Snow Shoes.
Dedication to the winter journey motivates Atlas to deliver the most technically advanced, high performance snowshoes available today. Atlas brought snowshoeing into the modern age by developing Spring-Loaded™ Suspension, the first snowshoe innovation in more than 40 years. With 18 patents and counting, Atlas continues its quest to design superior snowshoe products for the outdoor hiking and fitness enthusiasts and deliver the best overall snowshoeing experience possible.

About ORS Snowshoes Direct
ORS Snowshoes Direct is a privately held company specializing in comprehensive sales and service of snowshoes and snowshoeing accessories. Representing the industry’s most respected manufacturers, including, Atlas MSR and Tubbs Snow Shoes, the company offers complete product lines for all ages and abilities. The company thoroughly tests all products it sells in the mountains and snowshoe trails of Vermont, where the company is headquartered. ORS Snowshoes Direct has been providing consumer sales for over three decades to the U.S. market through multi-channel outlets that include store front, Internet and phone sales. Their full line of Atlas Snowshoes is available for review at http://www.orssnowshoesdirect.com/atlas_snowshoes.htm

Contact Information: General Inquiries, ORS Snowshoes Direct, +1-802-229-2893.
http://www.orssnowshoesdirect.com/