The Special Event Appoints Event Industry Veteran Kevin Hacke as Sales Account Executive

New York, Aug. 7, 2017: The Special Event (TSE), the oldest and largest conference and trade show in the event industry, which will take place Jan. 30 through Feb. 1, 2018, in New Orleans, today announced that veteran event executive Kevin Hacke has joined as sales account executive.

Hacke brings 13 years of event industry experience to The Special Event. In his new role, he will be responsible for exhibit and sponsorship sales, building relationships to benefit special events industry professionals and enhance the longtime leadership position of The Special Event Conference and Trade Show. 

Hacke has worked with 14 international trade associations and professional societies during his career in nonprofit management. He has led diverse teams in legal/medical consulting, real-property valuation, construction and natural resources, industrial and commercial food equipment, intellectual property, and worksite health promotion, among others.

Most recently, Hacke served as executive director for the International Live Events Association (ILEA) where he worked to advance the organization, developing new and re-imagined programs and services.

Hacke is based in Chicago and can be reached at kevin.hacke@penton.com or (312) 840-8438.

The Special Event 2018 registration and housing is now open; for more information, visit www.thespecialeventshow.com/register.

ABOUT THE SPECIAL EVENT
The Special Event (TSE) is the world's largest trade show and conference for event professionals, including event planners, wedding planners, corporate event planners, caterers, event product and service providers, and event production companies. Each year, more than 5,000 professional attendees attend TSE's renowned education program, featuring more than 100 sessions in eight tracks, as well as multiple showcasing events and an exhibit hall floor filled with event products and services. Visit our website: TheSpecialEventShow.com. TSE's sister publication Special Events, in addition to producing the prestigious Gala Awards, provides industry information and editorial support.

ABOUT INFORMA
The Special Event is part of Informa, the international business intelligence, academic publishing, knowledge and events group. Informa serves commercial, professional and academic communities, helping them connect and learn, and creating and providing access to content and intelligence that helps people and businesses work smarter and make better decisions faster.

Informa has over 7,500 colleagues in more than 20 countries and a presence in all major geographies. It is listed on the London Stock Exchange and is a member of the FTSE 100.

###